Post by parvej980 on Dec 4, 2023 6:40:18 GMT
smartphones and cases cheaper products usually sell more often, but their total sales value and advertising return are often lower. Optimizing your campaign is a topic for a separate article, but here are some general tips it is worth dividing the products in the feed based on Google categories this will allow you to group similar products in the campaign structure and manage them together groups in Google Ads can be divided into levels of subcategory depth.
We measure the effectiveness of the campaign primarily by the amount of revenue total conversion value and return on advertising expenditure i.e. the column in Google Ads total conversion value/cost, we can measure the results and adjust rates wedding photo editing service according to devices in Poland, traffic from computers desktop often has better sales results than traffic from mobile devices cell phones it is worth adjusting rates accordingly, if we do not have strong budget and logistic constraints, it is best to run campaigns and throughout the country in addition.
We can set schedules by day of the week and time and territorial targeting in Google Ads, for new products, it is worth setting a test rate at the beginning e.g. PLN. and after a few days see if they are clicked column display share, and if they are clicked, whether they generate sales, if our sales are low, let's check the competition's offer by entering the product name in Google and checking advertisements in Poland, consumers are often guided by price, it is also worth simplifying the purchasing process as much as possible generally, the longer the path to making a purchase, the more potential customers will be discouraged it is worth examining the behavior of individual users on the website using tools.
We measure the effectiveness of the campaign primarily by the amount of revenue total conversion value and return on advertising expenditure i.e. the column in Google Ads total conversion value/cost, we can measure the results and adjust rates wedding photo editing service according to devices in Poland, traffic from computers desktop often has better sales results than traffic from mobile devices cell phones it is worth adjusting rates accordingly, if we do not have strong budget and logistic constraints, it is best to run campaigns and throughout the country in addition.
We can set schedules by day of the week and time and territorial targeting in Google Ads, for new products, it is worth setting a test rate at the beginning e.g. PLN. and after a few days see if they are clicked column display share, and if they are clicked, whether they generate sales, if our sales are low, let's check the competition's offer by entering the product name in Google and checking advertisements in Poland, consumers are often guided by price, it is also worth simplifying the purchasing process as much as possible generally, the longer the path to making a purchase, the more potential customers will be discouraged it is worth examining the behavior of individual users on the website using tools.